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    Color Direct
    3942 W Burnham St
    Milwaukee, WI 53215
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    tel. (414) 649-3020
    fax. (414) 384-8230

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Guy Ladd

Guy has been in the printing business since 1971. He expanded the operations of Reprographic Technologies in 1989 to include large format digital color. After buying the company in 1994, he continued developing color and created the Color Direct brand in 2003. Guy believes in Color Direct's message and is committed to ongoing reinvestment and to maintaining a team of exceptional people who do exceptional work.

Guy Ladd
President, Owner

Andy believes that good information drives good business. Since joining the team in 2002, he has focused on helping Color Direct become a more transparent, information-rich organization with the visibility necessary to allow internal and external clients to make wise decisions. Andy aids in strategic planning, coordinates all technology initiatives, and supports business development.

Andy Lewis
Vice President

Jim approaches business from the customer's point of view. He constantly evaluates this viewpoint by asking hard questions and finding the answers. In an increasingly fast-paced world, what bottlenecks and inconveniences do customers experience when dealing with commercial printers like us? What can we do to move up the value chain with our customers, improving on the "quote and hope" method by bringing ideas to the table which help sell jobs? Is there clarity in how we organize ourselves in supporting our customers? Thinking about these issues and how to continuously improve our customers' experience with us is what guides his work.

Jim LaPlante
General Manager